Vital Options Press Release
TAKE ON THE DAY, LLC TO “TAKE ON” NATIONAL SYNDICATION AND DISTRIBUTION FOR THE GROUP ROOM(R) RADIO SHOW

LOS ANGELES, CA--Sept 20, 2007- Beginning October 1, 2007, Take On The Day, LLC, producer and distributor of international radio talk show host Dr. Laura Schlessinger, will be “taking on” syndication and distribution responsibilities for The Group Room, a weekly call-in cancer talk radio show hosted by three-time cancer survivor, advocate and author Selma R. Schimmel. Selma Schimmel is CEO & Founder of Vital Options® International (www.vitaloptions.org), a non-profit cancer communications organization headquartered in southern California and specifically targeted to address the clinical, emotional and psychosocial needs of cancer patients as well as their families.

The Group Room is a 2-hour radio show that airs live every Sunday from 4:00 p.m. to 6:00 p.m. ET and 1:00 p.m. to 3:00 p.m. PT via satellite (available on Starguide III ­ Premiere Channel 1 and Unity 4000 Receiver - Channel ID 2). Now in its 11th year on the air, The Group Room facilitates discussion between listeners and noted cancer specialists and researchers, along with the patient advocacy community. The program is produced by Vital Options International and can be heard on select US stations, via podcast, globally via Internet simulcast and on XM Satellite Radio’s Talk Radio XM 165.

For affiliate information, please contact Jake Russell at jrussell@totdradio.com or at 212-239-2988 x310.

About Take On The Day, LLC

Take On The Day, LLC is a radio production and distribution company co-owned by Dr. Laura Schlessinger and Geoff Rich. The company produces and distributes The Dr. Laura Radio Program, and has offices in New York City, Los Angeles, Dallas, and Santa Barbara, California.

About Vital Options International

Vital Options was the first psychosocial and advocacy organization for young adults with cancer, before expanding into an international cancer communications organization for people of all ages with the launch of The Group Room cancer talk radio show in 1996. Vital Options is noted for its pioneering and innovative approaches in using multimedia technology to advocate and communicate about cancer through a variety of audio and video formats including, The CancerNewsMinute®, CancerTalkSM, and CancerToursSM. Vital Options International has a European division based in France, at the American Hospital of Paris, with radio production partners at Radio Marsden, Royal Marsden Hospital, London, in the United Kingdom.


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