Vital Options Press Release
The Group Room to Broadcast Live From USC/Norris For Special Colorectal Cancer Program March 5

LOS ANGELES, March 3—Vital Options’ The Group Room, the nationally syndicated radio talk show about cancer, will hold a town-hall meeting and live remote broadcast on the Latest Advances in the Diagnosis and Treatment of Colorectal Cancer, Sunday, March 5, 1-3 p.m. PT, from the University of Southern California/Norris Comprehensive Cancer Center, Keith Administrative Building, Louis B. Mayer Auditorium, 1975 Zonal Ave. here.

March is Colorectal Cancer Awareness Month.

Los Angeles-area listeners can hear the broadcast on LA TALK 1110-AM.

Selma R. Schimmel, host of The Group Room® and founder and president of Vital Options® TeleSupport® Cancer Network, will be joined by Dr. Robert W. Beart, the Charles and Carolyn Costello Professor of Surgery at the Keck School of Medicine of USC and chief of the Division of Colorectal Surgery, and Dr. Heinz-Josef Lenz, assistant professor of medicine and scientific director of USC/Norris' Cancer Genetics Unit and director of its Gastrointestinal Oncology Program.

All phone calls to The Group Room, the world's largest support group, are screened by a licensed oncology social worker and topics about all aspects of cancer will be accepted. Callers can enter discussions by dialing 1-800-GRP-ROOM (1-800-477-7666).

The two-hour program airs live every Sunday from 4-6 p.m. ET (1-3 p.m. PT) in selected cities throughout the United States, including New York, Los Angeles, Washington DC, Memphis and New Orleans, and reaches more than 300,000 listeners a week. It is also simulcast worldwide via the Internet (www.vitaloptions.org).

Highlights of this special remote broadcast will also be webcast at a later date by HEALTHeatre.com in real-time, full-screen video and CD-quality audio.

The Group Room is produced by Vital Options TeleSupport Cancer Network, in association with Premiere Radio Networks. Vital Options is a Los Angeles-based national non-profit cancer communications, support and advocacy organization.

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